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In 2001, ghd revolutionised the way we style our hair with the launch of their first ever styler. Fast-forward 19 years and ghd continue to lead the way in hair styling innovation. Every product is designed by engineers, physicists and styling professionals to bring you the best heat styling technology that not only has the ability to straighten, curl and flick your hair, but more importantly protect the integrity of your hair while doing so. For millions of women around the world, this changed everything.’